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User Interface and User Experience

37% of all website visits come from mobile web browsers. What was your user experience the last time you viewed a website on your phone? Was the text too big or too small. Did the photos overlap over the text? Did you struggle with the navigation tabs? These are the issues that can discourage a…

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Social Media is a Requirement

social media marketing

Social Media Marketing is no longer an add-on – it’s a necessity. Using Facebook, Twitter, or any of the other social media channels was previously just an extra way to reach out to potential buyers to let them know about company events. Now, using social media has become crucial if a company wants to be…

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The Ultimate Cheat Sheet on Mascot Logo Design

Besides the proper use of social media outlets, there is another trend that is becoming a popular and powerful way to humanize your brand and foster a friendly relationship with your targeted buyers — characters who serve as mascots for businesses. Some companies may not realize it, but nowadays having a mascot  is just as important…

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