Digital Marketing/Advertising Insights

What is Your Keyword Strategy for Internet Marketing?

By Denise Parkhill | July 17, 2017

The next chapter to optimize your website for internet marketing is building a keyword strategy. A keyword is a word or phrase that a person uses to gather information on a topic online. People can enter keywords into search engines like Google and Bing or social media sites like Facebook, Twitter, and LinkedIn. More and…

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The Correct Way to Using Social Media Hashtags

By Denise Parkhill | July 14, 2017

In this day and age, we rely on social media to connect with people and share ideas and discuss trends. Social media has even helped many market themselves and their businesses. In fact, social media has become an integral part of digital marketing. However, many still struggle with the use of social media hashtags whether…

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Why Is Social Media Advertising on the Rise?

By Denise Parkhill | June 30, 2017

Have you been wondering why more and more companies are choosing to invest in social media advertising? Advertisements on Facebook and Instagram are popping up every day, and with good reason. With the growth of social media, more and more companies are seeing the value of advertising directly on social networks.

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7 Best Blog Writer Software You Should Use

By Diane Manhire | June 27, 2017

Having blog writer software when you’re a business blogger is highly useful and efficient. There are many benefits to having such a software, like the ability to schedule when your blog posts get published, to insert photos and videos into your blog, and more. These software also help you spell check, and they are usually…

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Strengthening Your Social Media Marketing with Videos

By Denise Parkhill | June 23, 2017

When you use video on social media, people are ten times more likely to engage with it than with another kind of content. Let’s drill down into best practices for each social network so you can achieve similar exponential results and improve your digital and social media marketing.

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