Posts by Denise Parkhill
Digital Marketing
If you want to go where the people are, you need to be active online. Digital marketing has to be incorporated in an effectively executed marketing and advertising campaign. It can serve the needs of any business and increase the demand for the product or service that they offer. Times have changed, and the need…
Read MoreAre You Managing Your Brand?
Simply put, your brand is defined by a customer’s overall perception of your business. The goal of your branding process is to build brand equity for the company. Brand equity is the set of assets linked to your brand’s name, and the symbols that add to the value of services. Brand equity is an intangible…
Read MoreTCDG STUDIOS CELEBRATING ITS 15TH ANNIVERSARY
Orlando – In 2003, TCDG Studios was started on four simple concepts of Talent, Creativity, Design, and Great Stories. Over the past 15 years, TCDG has continually changed with the times. No matter the outcome, media, platform or audience, TCDG has not only provided creative design solutions but also has developed effective innovative marketing and…
Read MoreWhat is Your Keyword Strategy for Internet Marketing?
The next chapter to optimize your website for internet marketing is building a keyword strategy. A keyword is a word or phrase that a person uses to gather information on a topic online. People can enter keywords into search engines like Google and Bing or social media sites like Facebook, Twitter, and LinkedIn. More and…
Read MoreThe Correct Way to Using Social Media Hashtags
In this day and age, we rely on social media to connect with people and share ideas and discuss trends. Social media has even helped many market themselves and their businesses. In fact, social media has become an integral part of digital marketing. However, many still struggle with the use of social media hashtags whether…
Read MoreWhy Is Social Media Advertising on the Rise?
Have you been wondering why more and more companies are choosing to invest in social media advertising? Advertisements on Facebook and Instagram are popping up every day, and with good reason. With the growth of social media, more and more companies are seeing the value of advertising directly on social networks.
Read MoreStrengthening Your Social Media Marketing with Videos
When you use video on social media, people are ten times more likely to engage with it than with another kind of content. Let’s drill down into best practices for each social network so you can achieve similar exponential results and improve your digital and social media marketing.
Read MoreThe 3 Don’ts Of Social Media Marketing
There are lots of guidelines that tell you how to accomplish strong marketing, this is very true. However, when it comes to social media marketing, there are actions that can hurt your marketing approach. You could lose followers, receive a bad reputation, and be thought of as spam. So what do you do to avoid…
Read MoreSocial Media is a Requirement for Internet Marketing
Social Media has become the internet and not just part of the internet. The use of social media is no longer an enhancement but a necessity for your social media marketing efforts. In the past, people used social media simply to communicate with friends and loved ones, and while that is still happening (in fact,…
Read MoreHow To Use Lead Generation Web Design to Improve Mobile Experience
According to a Google report, 90% of online users utilize multiple screens sequentially to accomplish a task over time. This means that an individual could start reading your content on their Android, continue on a tablet, and finish on a laptop. A good mobile marketing means creating a seamless, optimized experience on each of these…
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