Concept Design Insights

3 Ways to Do Corporate Storytelling Through Social Media

By Jack Manhire | December 2, 2016

Social media is a great place to connect with potential customers and clients. The various channels and platforms come together to form one big network for you to use and benefit from. However, what is the value of social media if you cannot take advantage of the one thing that makes it what it is:…

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Business Storytelling: 6 Most Effective Ways to Tell Your Story

By Jack Manhire | November 30, 2016

Storytelling is everywhere. Sit down with your friends and family and immediately you will observe stories being shared. Gossip, tidbits, history lessons, family legends, and even discussion of what someone ate that day are a form of storytelling. Every single day, we all partake in this primitive act: telling stories. Cavemen did it by carving…

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Solving the Biggest Problems with Corporate Storytelling

By Jack Manhire | September 19, 2016

The most beautiful curve is the graph of rising sales. This statement is hard to refute. Creative graphic designs, branding and corporate identity or award winning marketing and advertising campaigns – are all means or tools to convey something even more basic. If you look back on the times you were riding high on a beautiful…

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How to Share Your Vision Through Corporate Storytelling

By Jack Manhire | August 29, 2016

A vision is critical to you as an individual and also as an organization – no matter what size organization or stage of development. For the entrepreneur, your vision is sometimes the only thing you have to sell and yet it can be more powerful than the largest client list, portfolio, or product catalog. Don’t…

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Corporate Storytelling Strengthens Customer Relations

By Jack Manhire | July 18, 2016

Successful organizations fill their organization with the voice of the customer. Corporate Storytelling must begin with really getting to know what your customer thinks of your organization and its products/services. The obvious approach is to ask. Asking alone does not provide the complete answer. Listening to your customers’ stories is the single most important use…

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Bring Your Story to Life