From Tweets to blog posts to Facebook page wall posts, there is a lot of copy, messaging and engagement to push out to your audience. This is why the inbound marketer’s role is one that requires so much creativity. Content has to be timely, accurate, relevant, thoughtful, unpredictable, informative – even funny. The same old…

Read More

Inbound marketing has become a major factor in any successful marketing program. It is important that your marketing strategy include a person(s), either as part of your organizational staff and/or external sourcing from an inbound marketing agency and maintain knowledge leadership with respect to these trends, new strategies, and case studies. This blog actually presents…

Read More