Social Media Marketing is no longer an add-on – it’s a necessity. Using Facebook, Twitter, or any of the other social media channels was previously just an extra way to reach out to potential buyers to let them know about company events. Now, using social media has become crucial if a company wants to be memorable and unique.
Social media is your one-way ticket to reaching your target audience and showing them who you are as a company and what makes you stand out from the herd. It is also the best way to sway your target audience to visit your website, ready your remarkable and informative blogs, and even become clients.
In this modern age, the use of social media has risen, taking over the internet. Personal and business bloggers alike seldom publish anything without making sure it is shared on their social media channels. This is the way they bring visitors back to their site. After all, social media is where the people are. It’s a big international online networking space.
With the growth of social media, websites have also changed. No longer do web designers create a one-size-fits-all website. Instead, they now create a flexible, responsive web design that is ideal both for mobile devices and desktop computers where web surfing all began. Because of the requirement of social media, responsive web design and blogging have transformed into vital tools for any business that wants exposure and successful marketing.
Social Media is Not an Option for Internet Marketing
Social Media has become the internet and not just part of the internet. The use of social media is no longer an enhancement but a necessity. In the past, people used social media simply to communicate with friends and loved ones. While that is still happening, social media has exceeded our expectations. Social Media is a MUST for success.
Web Design is all about Mobile Solutions
Web design is no longer referred to as web design. It is now known as mobile solutions. Mobile solutions reflect on the use of websites via mobile devices – cell phones, tablets, and smart watches. A majority of people searching the web do so on mobile where the screen size is smaller. Therefore, creating web design requires full attention to mobile solutions so that the user does not have any issues that would cause them to leave your site such as out-of-place images, etc.
Your Blog is important too.
Many client’s face change from smiles to frowns when we mention the importance of blogging, but here are the facts.
- Nearly 40% of US companies use blogs for marketing purposes
- Companies that blog have 55% more website visitors
- B2C companies that blog get 88% more leads/month than those who don’t
- B2B companies that blog get 67% more leads/month than those who don’t
What to look for in an Agency for Social Media Promotion
Choosing the right marketing agency can be tough. Who will do the best job for a fair price? Do you just have to blindly test agencies until you find the right one? By looking for a few simple credentials and asking marketing agencies a couple of important questions, you will discover the right agency efficiently.
Agencies that have implemented proper platforms and processes to manage client communication, collaboration, project management, reporting and billing waste much less time managing client relationships and business operations and spend far more time actually getting work done.
The level of sophistication an agency demonstrates in these areas is often an indication of their level of experience dealing with clients of your size and requirements. Make sure that you understand and feel confident in the agency’s processes for setting timelines, executing work, gathering feedback, measuring results and on-going optimization.
TCDG Studios is a digital marketing agency that focuses on helping small businesses market online. We provide our clients with marketing solutions through our grinding, digital/internet marketing, and web design services.