Digital Marketing/Advertising Insights

Building Effective Landing Pages for Lead Generation

By Jack Manhire | February 24, 2016

Landing pages are an essential component of any well-crafted, effective inbound marketing strategy. Picture these pages as landing pads for the numerous prospects that visit your website. Whether you’re looking to generate leads, sell products, or collect data, your landing pages are where the action happens. Well-optimized landing pages allow you to take the prospects…

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How to Attract Visitors & Be Social on Social Networks

By Denise Parkhill | February 3, 2016

Stop thinking about social networks as a business tool for a second. Think about how YOU use it. Think about how your friends, your coworkers, and your family use it. As a community, we use social media for amusement, for sharing, and for inclusion. We laugh at tweets from our favorite fictitious characters. We share…

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4 Blogs on Internet Marketing Trends in 2016

By Denise Parkhill | January 25, 2016

Internet marketing trends change year after year with the advancement of technology. Think about it! A decade ago, eBooks didn’t exist, and now we use them as promotional offers. Videos were only shared between a group of friends, not all over the internet for advertisement. So you see, trends have been rising and developing all…

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Using Social Media to Promote Your Business

By Denise Parkhill | January 13, 2016

Using social media to promote your business is the best way to generate leads online. How will you create awareness of your products and services if you don’t constantly put your business out there for people to see? The Internet is filled with opportunities that’ll help you gain more followers and loyal customers, but you…

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