Digital Marketing/Advertising Insights

Marketing Analytics is Important for Creating Leads online Part II

By Denise Parkhill | April 22, 2015

This blog is part 2 on creating leads online with inbound marketing analytics. In part 1 we addressed Website Performance measurements. In this blog, we will view the use of creating leads online with analytics as they relate to SEO

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Marketing Analytics – important for creating leads online

By Denise Parkhill | April 17, 2015

Analytics can be a great way to help you identify those tactics that are creating leads online. Consider the following four main benefits of measuring your inbound marketing. Identifying what’s working. Identifying what’s not working. Identifying ways to improve. Implementing more of the tactics that work to improve marketing performance. Regularly measuring and analyzing your…

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Social Media Marketing Services – Social Media Benchmarks for 2015

By Jack Manhire | April 15, 2015

Insights into how 7,000+ real-world businesses utilize social media marketing services and how their efforts are paying off. The numbers, oft-quoted, are still staggering … Twitter has 284 million monthly active users. Instagram has 300 million actives. (For comparison, the fourth most populous country in the world, Indonesia, has a population of merely 255 million.) Facebook,…

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A Guide to Content Promotion for Inbound Marketing Consulting

By Diane Manhire | April 3, 2015

How to Generate More Leads through Strategic Content Distribution Content Promotion is important when providing inbound marketing consulting. You’ve just created a piece of content for lead generation! While it’s tempting to go and celebrate, you’re not done just yet. You can’t just put a piece of content up on your website and hope that people…

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LinkedIn Selling Buyers Journey – social media promotion services

By Denise Parkhill | March 27, 2015

Social Media Promotion Services – Social selling is all about leveraging your professional online brand to fill your pipeline with the right prospects, insights and relationships. It offers salespeople the ability to add context to a conversation by tapping into the information that social media encompasses, then use that newfound intelligence to engage with prospects…

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