Insights
Who are you as a business? You can answer that question with a simple sentence, such as “I am a shoe salesman.” However, after an initial introduction, it is likely that no one will remember much about your business. A connection has not been made. After all, there are thousands of shoe companies. What makes…
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After speaking to a marketing agency, you are left with terminology you are not sure about. What are Call to Actions and landing pages? What is a buyer persona? Many words were used, but if you do not understand them, it can be difficult to work with that agency. Today, we will discuss the meaning…
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There are so many web design Orlando agencies that pop up every year, and hundreds of other existing ones that have been in business for some time. When choosing the right agency, you must figure out which one is best for you. This means finding the right professional web design Orlando agency that will give…
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Buyers are still buying—they are just buying differently. A large part of this difference is that a buying decision is emotionally based and no longer logically based. They are also buying by brand recognition for a strong brand develops emotions of trust and perceived quality. Thus, the concept of emotional branding has become part of…
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Social media marketing is no different than marketing in the real world. You put your business out there online and you wait for people to find value in what you offer. People with similar interests will lean towards you. In real life, you would do the same, and those interested would come to you. The…
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